Carlo Seemann

Event Design

Himmel & Erde

A complete corporate identity for a techno series at Forum Bielefeld.

Info

Year
2023–2025
Type
Corporate identity · logo animation · poster series · reels
Client
Himmel & Erde, Forum Bielefeld
Role
CI, logo animation, poster design, motion

Specs

  • Corporate identity & typographic system
  • Animated cloud logo
  • A3 print posters
  • Social media banners
  • 9:16 Instagram reels

For the Himmel & Erde nights at Forum Bielefeld I developed the complete corporate identity of the event: a fixed typographic grid and the cloud logo stay constant, while each edition gets its own colour world built from liquid, chrome-like textures.

The cloud logo was brought to life as a glowing logo animation that opens every reel and gives the series a recognisable signature in motion.

The system scales from A3 print posters to Facebook banners and animated Instagram reels, keeping the series instantly recognisable across every channel.